Scott Huettel

Scott Huettel

Professor in the Department of Psychology and Neuroscience and Chair

Education & Training

  • Ph.D., Duke University 1999


Research in my laboratory investigates the brain mechanisms underlying economic and social decision making; collectively, this research falls into the field of “decision neuroscience” or "neuroeconomics". My laboratory uses fMRI to probe brain function, behavioral assays to characterize individual differences, and other physiological methods (e.g., eye tracking, pharmacological manipulation, genetics) to link brain and behavior. Concurrent with research on basic processes, my laboratory has also investigated the application of new analysis methods for fMRI data, including functional connectivity analyses, pattern classification analyses, and combinatoric multivariate approaches. We have also been applying computational methods to problems in behavioral economics and consumer decision making.  

I have also been very active in outreach, mentorship, and educational activities; as examples, I am lead author on the textbook Functional Magnetic Resonance Imaging (Sinauer Associates; 3rd edition in 2014), I teach courses on Decision Neuroscience and Neuroethics, and many of my postdoctoral and graduate trainees (12 as of 2015) lead research laboratories of their own.


Decision making, neuroeconomics, behavioral economics, social cognition, executive function, fMRI

Smith, DV, Hayden, BY, Truong, T-K, Song, AW, Platt, ML, and Huettel, SA. "Distinct value signals in anterior and posterior ventromedial prefrontal cortex." J Neurosci 30.7 (February 17, 2010): 2490-2495. Full Text

Henninger, DE, Madden, D, and Huettel, SA. "Age-Related Cognitive Decline Predicts Changes in Risk Preference." Psychology and Aging 25.2 (2010): 262-270. (Academic Article)

Smith, DV, and Huettel, SA. "Decision neuroscience: Neuroeconomics." Wiley Interdisciplinary Reviews: Cognitive Science 1.6 (2010): 854-871. Full Text

Carter, RM, Meyer, JR, and Huettel, SA. "Functional Neuroimaging of Intertemporal Choice Models: A Review." Journal of Neuroscience, Psychology, and Economics 3.1 (2010): 27-45. Full Text

Huettel, SA. "fMRI: BOLD Contrast." Encyclopedia of Neuroscience (2010): 273-281. Full Text

Huettel, SA. "Functional MRI (fMRI)." Encyclopedia of Spectroscopy and Spectrometry (2010): 741-748. Full Text

Huettel, SA. "Ten challenges for decision neuroscience." Frontiers in Decision Neuroscience (2010). (Academic Article)

Wang, L, Mullette-Gillman, OA, Gadde, KM, Kuhn, CM, McCarthy, G, and Huettel, SA. "The effect of acute tryptophan depletion on emotional distraction and subsequent memory." Soc Cogn Affect Neurosci 4.4 (December 2009): 357-368. Full Text

Venkatraman, V, Payne, JW, Bettman, JR, Luce, MF, and Huettel, SA. "Separate neural mechanisms underlie choices and strategic preferences in risky decision making." Neuron 62.4 (May 28, 2009): 593-602. Full Text

Dubé, L, Bechara, A, Böckenholt, U, Ansari, A, Dagher, A, Daniel, M, DeSarbo, W, Fellows, L, Hammond, R, Huang, T, Huettel, S, Kestens, Y, Knäuper, B, Kooreman, P, Moore, D, and Smidts, A. "Towards a brain-to-society systems model of individual choice." Marketing Letters 20.1 (March 2009): 105-106.